Business Ethos

VISION : 

 

• Make Sustainability accessible, mainstream & functional.

• Make sustainable choices fun, cool, trendy and the right thing to do.

• Encourage brands & small businesses to make more conscious products.

• Increase awareness amongst the consumers  about sustainability and clean products.

• Create a greener supply chain and value chain in the everyday essential sector.

• Marry purpose with profits that creates a viable economy.

• Build a space that identifies, incubates, nurtures and catapults businesses that are making cleaner substitutes to existing products.